When something goes wrong, it’s natural to cast blame on the perceived cause of the misfortune. Where an individual casts that blame can be related, in many cases, to a psychological construct known ...

In traditional media environments, the main type of control available to consumers is to alter their own opinions and judgments or to approach or avoid the mass media message. Most research in the ...

Whether to continue to exploit a source of reward, or to search for a new one of potentially greater value, is a fundamental and underconstrained decision. Recent computational studies of this ...

In the world of marketing, there are a lot of companies with incredible strategies, brilliant vision and spectacular technology. But without the best people, it is difficult to be successful. For most ...