McShane, Blakeley B.; Bradlow, Eric T.; Lynch Jr., John G.; Meyer, Robert J. "Statistical Significance" and Statistical Reporting: Moving Beyond Binary. Journal of Marketing. May2024, Vol. 88 Issue 3, ...

The 'Statement on Statistical Significance and P-Values' includes six principles underlying the proper use and interpretation of the p-value and is intended to improve the conduct and interpretation ...

Although analysis of variance (ANOVA) is widely used by ecologists, the full potential of ANOVA as a descriptive tool has not been realized in most ecological studies. As questions addressed by ...

Geoff Cumming has received funding from the Australian Research Council. For researchers there’s a lot that turns on the p value, the number used to determine whether a result is statistically ...

A recent study that questioned the healthfulness of eggs raised a perpetual question: Why do studies, as has been the case with health research involving eggs, so often flip-flop from one answer to ...

Scientists love statistical significance. It offers a way to test hypotheses. It’s a ticket to publishing, to media coverage, to tenure. It’s also a crock — statistically speaking, anyway. You know ...

Every research lab is constantly innovating; either by creating something new or by understanding the equations and statistics underlying each vital subject, the stakes are high. With trillions of ...

Everyday life is full of small behaviors we treat as moral choices, scientific truths, or acts of civic virtue—often without ...