Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.
Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...
That’s where mental models come in—simple frameworks that help you think clearly when your instincts start shouting nonsense.
As prices rose and demand followed, India’s consumer tech market revealed a deeper shift in aspiration, behaviour, and ...
When you walk into Walmart, there are a few things you can feel confident in. First, you're likely to find a pretty impressive array of products, whether it's potatoes, paper plates, or a last-minute ...
KPMG UK has recently noted that a relatively cautious consumer landscape is now expected to continue into upcoming year.
It seemsthat we still haven’t fully realized just how profoundly the pandemic has changed consumer behavior. People have ...
As we approach the end of 2023, the automotive landscape is poised for a significant shift, particularly with the rising popularity of electric vehicles (EVs). The impending expiry of tax exemptions ...
The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models! The ...
Australians splashed out during this past Black Friday, with consumer spending reportedly reaching $23.8 billion - which is ...
During his remarks at the White House in August, President Trump put his childish behavior on display, taking a jab at Senator Elizabeth Warren. Trump stated, 'We call her Pocahontas." ...
NerdWallet shows strong growth in Q3 2025, diversifying revenue and adapting to AI challenges. See why NRDS stock may be a ...