After decades of building marketing functions from the ground up, one lesson is clear: Tools don’t transform organizations.

Pico today unveiled Pico OS 6, something the ByteDance-owned company calls its “most significant operating system update to ...

This week, Eli Lilly reported that it had brought online LillyPod, a proprietary AI supercomputer that it claims is the strongest in pharma. Lilly says it doesn’t consider the computer IT ...

Chime (Nasdaq: CHYM) is quietly building one of the most AI-integrated marketing machines in financial services, and its expanding sports portfolio is the most visible expression of a company that has ...

Dassault Systèmes claims platform can answer complex business questions in seconds, but approach requires rethinking enterprise data architecture.

As agencies go AI-first, ad and marketing firms risk overestimating AI readiness, say leaders, exposing a widening literacy gap between investment, adoption and real capability.