The Wisconsin Policy Forum will host a panel discussion Tuesday about the location of new data centers in Wisconsin. Microsoft is planning to build 15 additional data centers in Racine County. The ...

Every time someone orders food online, checks exam results, or streams a video, new data is created and saved. Behind these activities are large databases that store millions of records. These ...

Abstract: Efficient SQL Query Optimization (QO) is a fundamental aspect of database management systems, aimed at enhancing query performance and reducing resource consumption typically involves ...

Abstract: With the rapid development of IoT technology, a vast quantity of spatial data with text information is generated, because of the explosive growth of the ...

Ever feel like creating custom columns in Power Query is more frustrating than it should be? The process can often feel overwhelming, especially when you’re juggling null values, complex calculations, ...

‘Twas the fight before Christmas? Now that Nielsen has completely switched over to its brand new Big Data + Panel offering, the Video Advertising Bureau (VAB) isn’t happy with how the company’s fall ...

Change can be bumpy. From The Trade Desk’s Solimar-to-Kokai transition to Nielsen’s transition to its Big Data + Panel offering, we go inside customers’ challenges with these two transforming ...

In a report out today, the Video Advertising Bureau alleges significant discrepancies in Nielsen’s data-backed audience measurement methodology that serves as a basis for buying and selling TV ads.

Earlier this month, when U.S. District Judge Amit Mehta issued penalties against Google for monopolizing the search engine market, he stopped short of the harshest ones — like forcing the breakup of ...

As the industry embraces Nielsen’s big data + panel, the NFL is on board with the new measurement tool. Still, chief data and analytics officer Paul Ballew says there’s “more work” to be done in terms ...

Microsoft Excel for Windows is getting a streamlined upgrade for anyone working with external data. If you regularly use Power Query, there’s a brand-new “Get Data” experience rolling out that aims to ...