Breastfeeding Positions. What position do you find most comfortable for breastfeeding? This video takes you through different breastfeeding positions to help you find a position that works for you and your baby. This video shows common positions like cradle and cross-cradle holds, underarm or ‘football’ hold, lying on your side and semi-reclined. Watch a mum feeding her baby using the different positions and get information on help with breastfeeding. This content was produced in collaboration w

“Here’s Exactly How to Fix the Feeding Battle” If every feeding feels like a struggle — the fussing, the pulling off, the tears (maybe yours too) — take a breath. You’re not failing, and your baby isn’t refusing you. Something deeper is just out of sync, and it can be fixed. Start by going back to the basics: 1. Position first. Bring your baby’s tummy close to yours — nose to nipple, chin touching your breast. Comfort creates calm. 2. Check the latch. A deep latch should feel like gentle tugging