Marketing Farm Products Direct-To-Consumer: Strategy, Value & Growth | Damian Mason Podcast
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Marketing Farm Products Direct-To-Consumer: Strategy, Value & Growth | Damian Mason Podcast
"Eliminate the middle man" is a mantra we hear increasingly amid Agriculture's economic malaise. Capturing margins in the middle is great, but most Ag producers have very little understanding of what motivates consumers to purchase. (Contrary to the average Ag person's thinking, it's not always price!)In this episode, business growth strategist ...
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